EVERY ICONIC CHANGE IS DRIVEN BY A GROUP OF PIONEERS.

The Born Electrics.

EVERY ICONIC CHANGE IS DRIVEN BY A GROUP OF PIONEERS.

The Born Electrics.

Since BMW i came into being in 2013, electric pioneers all over the world have been driving, living and sharing our vision of future mobility. On social media platforms they open up their personal spaces, tell us their electric stories and share moments of everyday life with BMW i.

EVERY ICONIC CHANGE IS DRIVEN BY A GROUP OF PIONEERS.The Born Electrics.

Since BMW i came into being in 2013, electric pioneers all over the world have been driving, living and sharing our vision of future mobility. On social media platforms they open up their personal spaces, tell us their electric stories and share moments of everyday life with BMW i.

BMW i

GARY.

BORN ELECTRIC IN JULY 2015.

GARY.

BORN ELECTRIC IN JULY 2015.

“Get in and go.”

 

When I first drove the BMW i3 last year I was immediately hooked. I felt cool. I felt smart. I felt fresh. I felt good, knowing that I was in some way helping the environment. In my eyes the best thing is its design aesthetic, size, and electric function. The remote app is amazing and keeps me connected perfectly. In the city it's very much so get in and go. Parking can be a hassle, but with the i3 I can fit into any space with ease.

 

#THEFUTURE #BORNELECTRIC #BMWi

LUCIE.

BORN ELECTRIC IN OCTOBER 2014.

LUCIE.

BORN ELECTRIC IN OCTOBER 2014.

“I am in love.”

 

I never imagined I would drive a fully electric car one day. Now I am using one every day. I strongly believe that electric cars are our future and I am really happy to be part of it. I enjoy driving my BMW i3 – every second of it. It’s so much fun: the engine, the eagerness, the fast starts. The driving experience is awesome and also the comfort and beautiful materials together with intuitive and natural use of the car as a whole. It is a beauty and also the beast and I love it. The only disadvantage is that I have to share it with my husband, but I don’t want to share it.

 

#EMISSIONFREE #PRAGUE #PERFECTION #BORNELECTRIC #BMWi

KATHRYN.

BORN ELECTRIC IN OCTOBER 2014.

KATHRYN.

BORN ELECTRIC IN OCTOBER 2014.

“My little electronaut.”

 

I have always been an early adopter – I love gadgets – and I soon fell in love with electric car technology for the clean air benefits and its super space age look. Right now the electric car is coming into its own and it seems like the dream of the electric car is finally coming true. To me it honestly feels like superior engineering to the internal combustion engine. When you drive the BMW i3 a lot of the stress melts away in the calm, quiet interior. I just enjoy being inside the car and its chill space as I navigate the roads. Some people even stop to watch the car floating by and yell: “I love your car.”

 

#GREEN #CALIFORNIA #BORNELECTRIC #BMWi

LOU.

BORN ELECTRIC IN SEPTEMBER 2014.

LOU.

BORN ELECTRIC IN SEPTEMBER 2014.

“Less is more mantra.”

 

I like to compare the BMW i3 to the tiny house modern movement where a thoughtfully designed object can be functional in its form while minimising its size. The interior reminds of a thoughtfully appointed modern home by the Eames: the formed and shaped wood inlay, the carefully selected materials throughout and the large expanses of glass. In the same way a smart home opens to nature and seamlessly blends indoor and outdoor spaces, the i3 is designed to consciously pack a good deal of features and technology into such a robust minimal frame. That is why I look at the i3 as an extension of my living space.

 

#BORNELECTRIC #PACIFICNORTHWEST #BMWi

ROGER.

BORN ELECTRIC IN DECEMBER 2013.

ROGER.

BORN ELECTRIC IN DECEMBER 2013.

“In the future now.”

 

I’ve tested other electric cars but the i3 was the only one that made me feel special. Not that I am attention-seeking, but I feel like it generates a lot of interest, even more so than other “sports” cars. The i3 is a conversation starter, and more people have approached me inquiring about this car than any other vehicle I have owned. I use it mostly for leisure, as I live very close to my office and usually bike to work. But anytime I have clients in town, I am the one who drives them around. Most of them have never been in an electric vehicle and it is a very pleasant surprise for them when I put the "pedal to the metal”.

 

#THEFUTURE #BORNELECTRIC #BMWi

Fuel consumption and CO2 emissions.

  • BMW i technical Disclaimer:

    The figures for fuel consumption, CO₂ emissions and power consumption depend on the wheel and tyre sizes selected.

    The driving range depends on a variety of factors, especially: personal driving behaviour, selected route, weather conditions, usage of heating/cooling and preconditioning.

    Further information about the official energy and fuel consumption and the official specific CO₂ emissions for new passenger automobiles can be found in the "New Passenger Vehicle Fuel Consumption, CO₂ Emission And Electric Power Consumption Guidelines", which are available free of charge at all sales outlets and from DAT Deutsche Automobil Treuhand GmbH, Hellmuth-Hirth-Str. 1, 73760 Ostfildern, Germany.

    The exhaust gas of the combustion engine meets the EU6 emissions standard. Fuel consumption is determined in accordance with the ECE driving cycle (93/116/EC), made up of approximately one-third urban traffic and two-thirds extra-urban driving (based on the distance covered). CO₂ emissions are measured in addition to energy consumption as such. Fuel consumption levels are calculated on the basis of vehicles with standard equipment. Special equipment can have an impact on fuel consumption levels.

    These specifications apply to vehicles on the German market. The models illustrated may, in part, include optional equipment and accessories not fitted as standard. According to the specific requirements of other markets, alterations may occur regarding models, standard and optional equipment as described in the text and illustrations. For precise information, please contact your BMW Partner. Subject to change in design and equipment. Subject to error. Equipment specific to national markets is not represented here.

    Unladen weight (EU) in kg: the figure quoted includes a 90 per cent tank filling, 68 kg for the driver and 7 kg for luggage. Unladen weight applies to vehicles with standard equipment. Optional equipment may increase this figure.

    BMW recommends the use of super unleaded 95 RON fuel. Unleaded RON 91 fuel or higher with a maximum ethanol limit of 10 percent (E10) is also permitted. The combustion engine’s fuel consumption rates listed are based on the use of RON 98 fuel.

    The figures are not based on an individual vehicle and do not constitute part of the product offer; they are provided solely for the purposes of comparison between different vehicle types.

    CO₂ emissions caused by the production and provision of fuel or other energy sources are not taken into account in the determination of CO₂ emissions pursuant to Directive 1999/94/EC.